These are astonishing facts. The power of these two platforms is incredible. If you are in marketing or advertising, these facts tell you a lot about the opportunity for Internet Marketing and Advertising. Things change quickly and to be cliché. Carpe diem and make money while the sun shines. It is going to be a fun ride!
YouTube:
• YouTube has over 68 million unique users each month and the 6th largest audience on the Internet.
• 50% of the YouTube community watches all of the videos to the end.
• 52% of 18-34 year-olds share videos with friends or colleagues often.
• 73% of YouTube users don’t mind the advertising since it allows the site to be free.
Facebook:
• More than 24 million photos uploaded daily – No. 1 photo sharing application on the Web (comScore)
• Over 24,000 applications have been built on the Facebook Platform - 140 new applications are added per day
• More than half of Facebook users are outside of college - fastest growing demographic is those 25 years old and older